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3 Best User Persona Tools

Having a persona template is good to effectively create new user personas for UX projects. Although using a standard Photoshop file can do the trick, sometimes having a library of user personas can help you manage your overall projects. Here’s a round up of the 3 best tools to build user personas:

1. Userforge

Userforge is a simple free tool that generates persona templates easily for you. It starts with a form that has a user picture and name generated. Once you have filled up the personal details, you can add sections such as Quote, Paragraph and Lists. It’s easy to use and I highly recommend it because you get to save as many personas in your account. Userforge is great if you are looking for a tool that keeps user information.

2. Xtensio

xtensio user persona
Xtensio is more targeted towards content marketers, and you can use to build user personas such as the one above. Once you have started a new document, a template is ready for you to begin editing. I like using Xtensio because of it’s clean layout and ease of use. It comes with a pricing plan that upgrades your number of folios, exports and revision history.

3. Smaply

Smaply is a web application that focuses on Service Design. You can build Customer Journey Maps, Personas, Powerpoint Presentations and Stakeholder Maps. Smaply allows you to create simple Persona templates and gives you a clean template on building your list of Personas and Stakeholders. It comes with a payment plan starting at 25 Euro/month and offers a 14 day free trial if you would like to try out.

Want to know more about building good user personas? Here are my recommended reads:

  1. Personas by Usability.gov
  2. The 5 Best Guides for Creating Customer Personas by Spencer Lanoue 
  3. The UX Designer’s 5-Minute Guide To Lean Personas by Jerry Cao

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